Social Media Managers oversee their company’s interactions with the public via various social media platforms using one unified voice. They devise and implement content strategies while collecting engagement data – this enables them to identify trends among customer interactions as well as plan digital campaigns which build community online.
This role requires someone with creative thinking capabilities who is passionate about what they do. Additionally, they must collaborate with other teams to ensure consistent brand messaging across channels; using monitoring tools for insights; as well as aligning their work with an overall digital marketing strategy.
Ideal candidates live and breathe social media, possessing a deep knowledge of all current technology and best practices. They are enthusiastic about driving engagement that creates commercial returns for their clients and brands while working closely with PR, creative & digital teams to drive the social media agenda for them.
As a social media and content specialist at Finalsite, you will be responsible for planning, creating, posting and monitoring public social media channels such as Facebook, Twitter, LinkedIn, YouTube and Instagram relevant to our target audiences. In addition, content creation that drives traffic while increasing brand recognition and showing thought leadership is expected.
As our world becomes more connected, it is becoming more critical that businesses use social networks effectively to engage their target audience. Hiring a skilled social media management team could make all the difference when it comes to your online success or failure. As there are various agencies and freelancers available to you for social media management services, assessing your requirements can be daunting task. Start by understanding what works for your business by taking an honest assessment of each available option’s impact on budget for social media management services. Your budget depends on the goals, service terms and tasks you need to accomplish; accordingly you should adjust it. For comprehensive social media management solutions consider including an agency in your budget plan.
