Social Media Managers are key figures behind any successful social media campaign and represent creative direction for brands or agencies. They oversee all aspects of their client’s digital, PR, marketing strategy with regards to social media; from creating an appropriate tone and voice through to managing it to ensure commercial returns are met for their client’s clientele.
Responsible for planning, forecasting and executing paid social programs and campaigns that deliver leads while meeting performance goals for agencies’ clients. Design, execute and optimize paid social ads using multi-channel measurement/attribution techniques such as pixels implementations, web analytics platforms, lead/conversion tracking as well as reporting/API connections providing online/offline attribution data. Rapidly assess, forecast and propose campaigns based on client insights, budgets/goals/incentives landscape capabilities/constraints as well as best practices.
Reporting directly to the Marketing Director, you will lead an expanding team of Social Media Account Managers, Content Writers and Designers at this exciting digital agency in Cheshire. They offer an excellent work life balance while truly caring about their employees; making this an exciting opportunity to join a fast-growing agency working on some recognizable consumer brands!